Feb 17, 20102

24 Hour Cancer Dance-A-Thon – Please Donate!

Categories: Events, Social Media Marketing
24 Hour Cancer Dance-A-Thon – Please Donate!

Once again I'm combining my love of dance with a great cause!  And this year they're adding a blues room! My friends and I are dancing  to raise money and awareness for cancer research City of Hope . So please support us be grabbing your dancing shoes and joining us on the dance floor or please donate to team "Blues Fish" Last year the event raised $125,000! This year the goal is $200,000! As of today the Dance-a-thon has raised $40,542. Our team goal is to raise $7,000. My personal goal is to raise $1,000. I'm asking everyone out there to donate whatever they can.  $5, $10, $25 etc.  Hell, maybe the cost of a cup of coffee every week for a month, you do the math.  Whatever you choose, please, please, please get the word out there!  Post on FaceBook, bookmark and RT on Twitter!!  Let's put the power of social marketing to work and see how much we can raise in the next few weeks. I really appreciate your support and I promise to post photos!  Maybe even video :) . This is for those who have left us and those they leave behind...Please donate. . . Title: 24 Hour Cancer Dance-A-Thon  /Team "Blues ...
Dec 21, 20090

A YouTube Cinderella Story

Categories: Entertainment, Social Media Marketing, Video
A YouTube Cinderella Story

Hoping the holiday season finds everyone happy, healthy and surrounded by friends and family!! Since we first posted this story last holiday season, the acapella group, Straight No Chaser has become an amazing success!  They have a new holiday album out this year, "Christmas Cheer" which you can buy off their new website http://www.sncmusic.com/ as well as find tour dates in your area in 2010!  Check them out on the cover of Cosmo!  And like any good business, they have a blog, a twitter, facebook and myspace account! Here's the article and videos we published last year.  ENJOY! _____________________________________________________ December 24, 2008 YouTube has video greeting cards! So once I again I get sucked in for the rest of the night!  One of the videos features an acapella group, Straight No Chaser.  And I LOVE acapella!  Especially at Christmas.  So in the spirit of the holidays, here's a story of how social marketing and web 2.0 technology made these 10 guys an overnight success....Oh yeah, helps that they're pretty talented too. Here's their quirky version of the 12 Days of Christmas.  Happy Holidays!! Related posts:How the West Wing Was Won ...
Oct 5, 20091

Why It’s Imperative to Use Social Media

Categories: Education, Social Media Marketing
Why It’s Imperative to Use Social Media

What do you think of when you hear the words Twitter, Facebook, and other online social media websites? Do your eyes glaze over?  Do you think, "That's just for young kids!" If so, you're missing out on valuable and FREE marketing platforms that exist to promote your business.  Did I mention that it was FREE? There are over 251 Million internet users in North America alone, over  1.6 Billion Worldwide!  So if you're not on social media, you risk losing all those potential customers to the smart business folks who are utilizing social media marketing. Here are Seven Points as to why social media must be used no matter what you are promoting: Point 1: You Can't Beat "FREE!" The current most popular social media platforms being used for business are FREE: Twitter, Facebook and LinkedIn. These are all sites that build relationships with a targeted audience in mind. It's definitely more cost-effective than spending money on online advertising techniques such as Pay-Per-Click or banner ads. Point 2: It's A Small World After All! It's a global market out there! Why not take advantage of that? On Twitter you have the opportunity at any time of day or night to see real-time "tweets" from people in Japan, ...
Jul 11, 20090

How to Find Work When You’re Unemployed

Categories: Education, Social Media Marketing
How to Find Work When You’re Unemployed

The unemployment rate is rising approximately .5% monthly since April 2009. We read about companies shutting down branches, filing for bankruptcy, layoff numbers are increasingly high.  Personally I know at least 3 people who were just laid off in the last month. A friend I hadn't heard of in a long time wrote to me through LinkedIn to tell me he had just been laid off and if I had any suggestions for him.  I wrote back saying I couldn't think of anything off the top of my head but then proceeded to tell him several methods he could look into to find work in his industry. There are many sources you can use to find work, partners, funding, customers and a general source of support in these economically trying times.  We are going to focus on LinkedIn this time. LinkedIn is a great network for professionals to connect.  It's used to find jobs, people and business opportunities recommended by someone in your contact network.  Unlike Facebook, MySpace or Twitter the feel of this network is definitely more professional than social purposes.  Although you can link you status updates with your Twitter tweets, for the most part a ...
Jun 15, 20092

The New York Times Joins the Social Marketing Movement

Categories: Education, Social Media Marketing
The New York Times Joins the Social Marketing Movement

On June 4, 2009 The New York Times, in their "Practically Speaking" section published the article "Small Businesses Are Taking Tentative Steps Toward Online Networking" by Mickey Meece. That title in and of itself caught my attention because it's right up my alley, talking about most of the people I end up working with! Basically the article speaks about how Social Media Marketing has finally caught the attention of small businesses. How SMM has allowed entrepreneurs access to a huge online audience and the interactive component to marketing now allows businesses to create long lasting relationships with their customers. It covered all the points that I've been discussing with my clients! What a great article to link to and repost! But what happened when I sat down to write this post was also very telling of the times we're in. Originally I had found the article through a posting on one of my LinkedIn groups and followed the link. I briefly read the article and bookmarked it for future content for one of my blogs. When I went back to my bookmarked address a couple ...

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